ORGANIZATIONAL CHANGE MANAGEMENT: PART OF THE MANAGEMENT STRATEGY

BUCATA George, Lucian Blaga University of Sibiu

Abstract:
Organizational change involves altering the mission and vision of the organization, the introduction of new technologies with new kinds of activities, the introduction of a rating system and a performance system, a redefined payroll, changes in organizational structure, in essence, the new orientation to the target customer groups with other necessities and totally different behaviour than that those of past customers, and in particular, the introduction of a management system defined by objectives. Organizational change corresponds to a new fundamental and radical guidelines, looking at the ways an organization operates, given the essential implications upon the behaviour and to all the components of an organization, from the Chief Executive to the execution staff.

Keywords: organizational change management, management strategy, human resources, managers

JEL Classification:

Volume: 68, Issue: 5

Pages: 149 - 157

Publication date: December, 2016

Download the article: http://economice.ulbsibiu.ro/revista.economica/archive/68513bucata.pdf

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