Article
BUSINESS IS PERSONAL. INSIGHTS FROM EXPERIENTIAL MARKETING AND S-D LOGIC
TRISCA Gelu, Eftimie Murgu University of Resita
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Volume: 67, Issue: 3
Pages: 140 - 151
Publication date: , 2015
Download the article: http://economice.ulbsibiu.ro/revista.economica/archive/67311trisca.pdf
TRISCA Gelu, 2015, BUSINESS IS PERSONAL. INSIGHTS FROM EXPERIENTIAL MARKETING AND S-D LOGIC, Revista Economică, Lucian Blaga University of Sibiu, Faculty of Economic Sciences, vol.67(3), pages 140-151, . DOI: https://doi.org/